Job Description:

1. Marketing Strategy: Develop and implement marketing strategies and plans to promote Relaks Media’s products or services. This includes defining target audiences, setting marketing goals, and selecting appropriate marketing channels.

2. Content Creation: Create marketing content such as blog posts, social media updates, email campaigns, videos, and other materials to engage and inform the target audience.

3. Social Media Management: Manage and maintain the company’s social media profiles, including content creation, scheduling, and engagement with followers. Monitor social media analytics to gauge the effectiveness of campaigns.

4. Email Marketing: Plan and execute email marketing campaigns to reach existing and potential customers. This includes creating compelling email content and managing email lists.

5. SEO and Website Management: Optimize the company’s website for search engines (SEO) to increase online visibility and drive organic traffic. Ensure the website is up to date and user-friendly.

6. Paid Advertising: Manage paid advertising campaigns on platforms like Google Ads, Facebook Ads, or other relevant platforms. Monitor ad performance and adjust campaigns as needed to maximize ROI.

7. Market Research: Conduct market research to understand customer preferences, industry trends, and competitors. Use this information to make informed marketing decisions.

8. Analytics and Reporting: Monitor and analyze the performance of marketing campaigns using various analytics tools. Generate regular reports to assess the success of marketing efforts and make data-driven adjustments.

9. Budget Management: Manage the marketing budget to ensure efficient allocation of resources across various marketing channels and campaigns.

10. Brand Management: Ensure that the company’s brand is consistently represented across all marketing materials and campaigns.

11. Event Promotion: If applicable, promote and coordinate marketing efforts for company events, product launches, or other special occasions.

12. Customer Relationship Management (CRM): Utilize CRM software to manage customer data, track interactions, and improve customer relationships.

Qualifications:

• Bachelor’s degree in marketing, business, or a related field.
• Prior experience in a marketing role, preferably in a similar industry.
• Strong understanding of digital marketing, including social media, email marketing, and SEO.
• Proficiency in using marketing tools and software.
• Excellent communication and writing skills.
• Analytical and data-driven mindset.
• Creative thinking and problem-solving abilities.
• Ability to work independently and as part of a team.
• Strong organizational and time management skills.

This job description for a Marketing Executive at Relaks Media is a general framework. Actual job responsibilities and qualifications may vary depending on the company’s specific needs and the industry it operates in. Candidates for this role should tailor their applications and qualifications to match the company’s requirements.